Washington: When Jesus blesses a shoe, it gets sold out in minutes! A one of its kind limited-edition holy water-filled sneakers went out of stock within a few minutes of sell and that too at a colossal sum of USD 3,000.
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The distinctive pair of white Nike Air Max 97s termed ‘Jesus Shoes’ are manufactured by a Brooklyn-based creative label MSCHF and the USP of the shoe is that it was injected with holy water from the Jordan River, reported Fox News. A closer look at the shoe and the river’s water can be seen floating in the sole.
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If you think that it’s only the holy water that soared up the price tag, then take a look at another feature of the kicks. The shoes also have the Bible verse Matthew 14:25 – the passage describing Jesus walking on water – at the side of the show along with a single blood drop to represent the blood of Christ.
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Some other religious insights include the frankincense-scented insoles, a crucifix threaded through the laces, and a red sole, which references the red shoes traditionally worn by past Popes.
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When the shoe is religious, so has to its package! The shoebox also displays an angel and a seal resembling the official papal seal.
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“We thought of that Arizona Iced Tea and Adidas collab, where they were selling shoes that [advertised] a beverage company that sells iced tea at bodegas,” Fox News quoted the head of commerce Daniel Greenberg as telling the New York Post.
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“So we wanted to make a statement about how absurd collab culture has gotten,” he added.
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However, Greenberg experimented with less than a dozen such pairs, he added that they were made with no plans to create more.
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Although, Gabriel Whaley, founder of the brand, hinted there may be a “second coming” in the future.
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