San Francisco: Facebook-owned Instagram is removing its Following tab, the activity feed which displays what posts friends are liking, commenting on and following.
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The tab is going away from the app with an update later this week, BuzzFeedNews reported on Monday.
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According to Instagram’s head of product Vishal Shah, the tab was removed for the sake of simplicity.
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“People didn’t always know that their activity is surfacing. So you have a case where it’s not serving the use case you built if for, but it’s also causing people to be surprised when their activity is showing up,” said Shah.
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Instagram launched its “Following” tab as an early feature back in 2011, long before its Explore tab.
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Recently, Instagram has also rolled out a new mode called “Restrict” globally that will let users stop people who bully them via offensive posts or abusive comments.
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A user can restrict someone by swiping left on a comment, through the Privacy tab in Settings, or directly on the profile of the account you intend to restrict.
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