Ruth Clemens, a British H&M shopper, took to the store’s Facebook page to lambaste the fast fashion chain for its tiny size 16, the largest size that H&M stocks in its regular line. (And a British size 16 is the equivalent to an American size 12!)
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It reads:
As the post racked up views—it has currently been shared more than 10,000 times—H&M was quick to respond:
Commenters on the thread were largely unconvinced by the chain’s response.
“Well that is a VERY unsatisfactory response from H&M,” one person wrote. “Just another reason on the list why I refuse to shop there. I have a very close friend who is a size 18 and needed work trousers on a budget, she is young and didn’t earn a lot at the time, I recommended she try your plus size range. Can you imagine how heart broken she was when the only pair you had in the range was a plus size 28?”
At the same time, it’s hard to imagine this problem happening in America, where vanity sizing is mostly so out of control that Chris Christie probably wears a size zero.
Preview image via Tim Boyle / Getty Images.
Share image via Ruth Clemens / Facebook.