The “Gucci Icon Temporary” flash sneaker store we wrote about last year is finally coming to London.
From April 22nd, the store will open for three weeks at Covent Garden’s Seven Sials. The store will carry 17 exclusive sneaker styles from their “icon temporary” collection, 15 men’s and 2 women’s styles, plus the Mark Ronson collaboration which will be exclusive to London.
Surely to be a collector’s item, each Gucci Icon Temporary sneaker comes with special packaging designed for each city on the international tour. The limited edition Gucci Ronson sneaker will also have its own exclusive packaging.
The first store debuted in New York on Crosby Street lat October and then traveled to Miami’s Design District. After the London project the flash sneaker store will move to Tokyo.